The John Molson Marketing Association is a not-for-profit, student-run subsidiary (Concordia University, Montreal) that aims to provide students in the Marketing discipline with opportunities for academic and professional growth.
As Content Creator (May 2019 - April 2020), I was responsible for the branding and marketing of various initiatives, including conferences, workshops, and recruitment opportunities.
ABOUT FROSH - At the beginning of every academic year, Concordia University hosts Frosh week during which students are invite to meet their peers and staff. In order to spread awareness about its initiatives among new students, JMMA launched a social media contest.